🇧🇬 Made in Bulgaria to EU standards

  • Made in

    Bulgaria!

  • 100% natural

    Certified quality!

  • Free shipping

    over €65

  • 14 days for easy returns

    No unnecessary complications!

The best for your baby – merino wool from Bulgaria

Certified European quality, lovingly and carefully made here!

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Merino wool – the best for delicate baby skin

🌡️ Perfect temperature

Merino wool is breathable and regulates warmth – warm in winter, cool in summer, with no risk of overheating.

☁️ Soft as a cloud

Exceptionally soft, with no itchiness or discomfort.

✨ Always fresh

Naturally resistant to bacteria and odors – less washing, more comfort.

🇧🇬 Made with care and attention here in Bulgaria

Our products are made by us in Bulgaria, to European quality and safety standards. 

Your baby can feel it!

Choose 100% merino wool products!

Comfort for you and your little one – 100% merino wool

Discover our collection of clothing and accessories made from 100% merino wool - a romper, booties, mittens, and a hat for little ones, plus cozy styles for mom.

Every garment is certified, soft, and safe for the most delicate skin - because comfort and warmth matter for both baby and mom.

Questions & Help

Product Questions

👶 Is it suitable for newborns?

Yes, all our products are made from 100% merino wool, which is hypoallergenic and exceptionally gentle on the youngest babies.

🌡️ Does merino wool cause overheating?

No - merino wool "breathes" and regulates temperature. Your baby stays warm in winter and cool in summer.

🧺 How do you wash merino wool?

Easy to wash on a wool cycle (30°C). The fabric is durable and retains its shape, even after many washes.

✨ Is merino wool itchy?

No! Our products are made from fine merino wool, which is soft as a cloud and causes no discomfort.

🇧🇬 Where are the products made?

All products are made here in Bulgaria to European quality and safety standards.

🐑 What does mulesing-free mean?

Mulesing-free means that the merino wool was obtained without the painful practice of cutting skin from sheep. It’s a choice that supports more ethical, compassionate, and responsible production, with care for both the animals and the most delicate baby skin.

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☀️ Natural UV protection with merino wool

Merino wool has a natural ability to protect the skin from the sun’s UV rays. Its fine fibers absorb, scatter, and weaken some of the rays before they reach the skin.

UPF 30 ≈ 96–97% UV protection

This means only a small amount of UV rays passes through the fabric.

Soft against the skin. Breathable. Naturally protective.

Shipping & Returns

When will I receive my order?

Usually within 1–3 business days. We ship quickly so your baby can enjoy their new outfit as soon as possible. If the delivery time is different, we’ll contact you to let you know!

What shipping methods do you offer, and where do you deliver?

📦 In Bulgaria – we work with the most convenient couriers: Econt, Speedy, BoxNow, SameDay. Choose whichever works best for you at checkout.

✈️ International shipping – we ship with reliable international partners. Just email us at office@meriboo.com and we’ll be happy to help.

What if I get the size wrong?

No problem - you have 14 days to return or exchange. We’ll help make it easy and hassle-free.

When will you refund my money?

Within 7 business days after we receive the product back.

 Additional help

Do you have a question or concern?

Write to us or give us a call – we know how important peace of mind is for parents.

We’re parents too, and we’ll personally assist you.